Death By Apathy
Author: Damon G. Zahariades
I have a day job. Five days a week (sometimes more), I go to the office and put my nose to the grindstone.
I’m good at what I do and I’m paid pretty well for it.
Still, Corporate America is not my dream. It’s not how I envision spending my life.
Working for myself… *that’s* where my heart lies.
You’re probably in the same boat. You work at a job and wait for your chance to go on your own.
But, you find yourself languishing. Stagnating. You’re not working your online business as hard as you could be.
As hard as you *should* be.
Believe me, I know where you’re coming from.
I’ve had to ask myself some tough questions lately. Questions about where I want to be in twelve months. In five years. In twenty years.
It’s easy to simply not think about it. After all, I can stay in Corporate America, make a great salary and eventually retire.
But, that’s just working to pay bills. There’s no passion. There’s no zealous enthusiasm.
Writing and marketing is what excites me. That’s where my heart lies. And yet, it’s frustrating.
Like I said, I’m good at my day job and I’m paid well But, that makes me apathetic after I leave the office. Ever heard the saying, “Necessity is the mother of invention”?
Well, there’s no immediate need that must be met.
And that makes me lazy. In fact, I’m betting that you know exactly what I’m talking about.
Imagine.. you come home from a hard day at the office. What sounds most appealing to you?
o go out for dinner and drinks with some buddies.
o tuck the kids in bed and watch some DVDs with your spouse.
o call an old girlfriend for quot;quality time.
o getting to work on building that mini-site and submitting it to the search engines.
You get my drift.
Building an online business that’ll sustain you financially for the rest of your days ain’t easy. I don’t care if Joe Vitale’s latest e-book flew off the shelves and made $100,000 in 6 months.
Don’t lose focus. As always, success takes discipline. It takes diligence.
It takes elbow grease.
Business success isn’t complicated. It’s simple. It always *has* been.
But, remember… simple and easy aren’t the same thing.
That’s it for now. Thanks for reading and have a great week.
Damon G. Zahariades
http://www.WebBusinessToday.com
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